I engaged Emily in 2017 to develop and execute a strategic marketing plan for AccompliTrack. She brought enthusiasm, energy, an eye for detail, and broad knowledge of marketing to the effort. Her achievements include
- Perfecting the company’s logo and branding, developing standards for corporate marketing materials
- Selecting and implementing a CRM/Marketing/Sales platform (Hubspot) and using it to build a substantial mailing list
- Identifying the most relevant traction channels for the growth of the company
- Improving the design and function of the AccompliTrack website
- Creating many engaging social media and blog posts
- Planning and coordinating the AccompliTrack launch event as well as delivering the keynote speech at the event
- Formulating the media kit for the product launch.
- Orchestrating the scripting and production of a five-minute crowdfunding video and developing the script for a second
- Hiring, managing, and mentoring an experienced marketing intern
Emily is a true professional with solid business acumen and deep competence in marketing, leadership, and public relations.